The Words Guy: Working with AI to craft content that inspires
Elevate your tech brand with specialist, AI-assisted content
The Words Guy: Working with AI to craft content that inspires
Elevate your tech brand with specialist, AI-assisted content
Creative, AI-enabled Copywriting for the Tech Industry
Story Telling
Thought Leadership
Thought Leadership
Stories are how we make sense of the world. Rather than listing features and benefits, I help brands tell their story in a way that truly resonates with their audience. Whether you're launching a brand or refreshing an existing one, there's a story that deserves to be told.
Thought Leadership
Thought Leadership
Thought Leadership
I have written on behalf of more C-suite executives than is practical to list. Crucially, my work gets published, including in the most exclusive publications. If you want to elevate your personal brand, I will craft words that get you seen and heard.
Long Form Content
Thought Leadership
Short Form Marketing
AI is excellent at interpreting briefs for long-form content and generating outlines. However, its usefulness ends there. The likes of whitepapers, eBooks, and reports still require human development. And that human can only be an experienced and proven copywriter.
Short Form Marketing
Short Form Marketing
Email campaigns are pointless unless they get opened and read. Not every email will convert subscribers into customers, but if they don't, they can still make an impression. Whether it's a welcome series, a promotional email, or a newsletter, ensure it delivers impact.
Website Copy
Website Copy
Your website copy is often the first voice a potential customer hears. Does yours tell them how great you are? Does it list all the things you can do or offer? If so, your website copy is about you and not your customer. Switch that emphasis around and watch what happens.